DECA performance indicators
4,029 indicator and benchmark entries in our study catalogue, grouped into 112 area listings across 6 study groups. Entries can repeat across groups. Use this reference alongside your current event guide.
- Finance 1,144 indicator entries · 20 areas
- Marketing 792 indicator entries · 23 areas
- Business Management & Administration 747 indicator entries · 18 areas
- Hospitality & Tourism 729 indicator entries · 24 areas
- Personal Financial Literacy 315 benchmark entries · 5 areas
- Entrepreneurship 302 indicator entries · 22 areas
What a performance indicator is
Each indicator is a single measurable thing you are expected to be able to do, usually written as a code and a statement. Roleplays use a selection of indicators. This study dataset is not a judge's score sheet; check your current event guide to confirm which indicators and evaluation criteria apply.
Vocabulary
The indicators use business terms precisely. There is a DECA vocabulary reference covering 1,111 entries, including repeats.
About this study catalogue
This reference uses DecA(I)de's bundled deca-pis.json and
decaidevocab.json study datasets. Counts are entries, not unique
indicators or terms; the same item can appear in multiple groups. Code punctuation
and display formatting are normalized.
Personal Financial Literacy uses benchmark-style codes such as 4-1a,
distinct from business performance-indicator codes such as BL:003.
The bundled files do not include an edition, source-document citation or licensing
record. We have not verified every entry against current official wording.
Consult DECA's competitive-event resources
and your advisor for the current requirements for your event.
Found a discrepancy? Contact DecA(I)de support with the page URL and the relevant source document.
Practise against these indicators, not just read them. DecA(I)de generates roleplays and practice exams scored using its study catalogue. AI feedback is for practice, not an official score. Free during early access; chapter and account approval may be required.
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