Promotion (PR) performance indicators
57 performance indicators entries in the Promotion area of our Hospitality & Tourism study dataset.
| Code | Indicator |
|---|---|
| PR:001 | Explain promotion’s role within the marketing mix (CS) |
| PR:002 | Describe different types of promotional activities (institutional, product) (CS) |
| PR:003 | Identify elements that comprise the promotional mix (SP) |
| PR:121 | Explain how promotion is practiced in the hospitality and tourism industry (CS) |
| PR:082 | Describe methods of promotion used by hospitality and tourism organizations (SP) |
| PR:422 | Explain how promotion supports brand development (SP) |
| PR:252 | Identify types of public-relations activities used in events (SP) |
| PR:253 | Discuss internal and external audiences for PR efforts (SP) |
| PR:410 | Design promotional banners and signage (SP) |
| PR:411 | Select booth configurations and specifications for promotions (SP) |
| PR:412 | Choose promotional giveaways or participation incentives (SP) |
| PR:413 | Set up promotional spaces at events (SP) |
| PR:421 | Develop a media schedule for event promotions (SP) |
| PR:319 | Explain how word-of-mouth strategies work (SP) |
| PR:363 | Describe how customer feedback influences word-of-mouth strategies (SP) |
| PR:317 | Clarify how buzz marketing functions (SP) |
| PR:301 | Discuss direct mail tactics (SP) |
| PR:165 | Explain email marketing tactics (SP) |
| PR:364 | Explain how business websites contribute to digital marketing (SP) |
| PR:365 | Describe how social media is used for digital marketing (SP) |
| PR:281 | Explain how blogging supports marketing communications (SP) |
| PR:366 | Describe how video and images are used for digital marketing (SP) |
| PR:276 | Explain mobile marketing techniques (SP) |
| PR:367 | Describe mobile marketing applications (SP) |
| PR:299 | Discuss search-engine optimization tactics for digital marketing (SP) |
| PR:400 | Identify headlines that effectively promote events (SP) |
| PR:437 | Explain how storytelling is used for event promotion (SP) |
| PR:414 | Discuss effective content for print promotions (SP) |
| PR:415 | Describe best practices for electronic promotional content (SP) |
| PR:416 | Write promotional copy for website use (SP) |
| PR:417 | Write promotional copy for social media channels (SP) |
| PR:418 | Adapt promotional content for multiple platforms (SP) |
| PR:341 | Participate in community outreach as part of promotional efforts (SP) |
| PR:434 | Support government initiatives aimed at promoting hospitality and tourism (SP) |
| PR:328 | Explain the process of developing a website (SP) |
| PR:333 | Identify tactics to attract a targeted audience to a website (SP) |
| PR:439 | Create promotional brochures tailored to travel and tourism (SP) |
| PR:009 | Calculate advertising and media placement costs (SP) |
| PR:104 | Execute media buying decisions (SP) |
| PR:185 | Cultivate relationships with media representatives (SP) |
| PR:440 | Develop partnerships with community organizations (SP) |
| PR:441 | Organize and lead familiarization (FAM) tours (SP) |
| PR:443 | Explain how to design marketing materials for travel and tourism events (SP) |
| PR:444 | Identify criteria to evaluate participation in trade shows and expositions (SP) |
| PR:445 | Contribute to designing collateral materials for event and tour promotion (SP) |
| PR:446 | Implement cross-promotional activities for events and tours (SP) |
| PR:447 | Participate in trade shows and expositions to feature tourism assets and services (SP) |
| PR:297 | Discuss how marketing and creative briefs guide promotional efforts (SP) |
| PR:451 | Explain how to develop and manage marketing communications calendars (SP) |
| PR:452 | Create marketing communications calendars to schedule promotional activities (SP) |
| PR:393 | Monitor user-generated content on digital platforms (SP) |
| PR:458 | Manage and respond to comments on social media channels (SP) |
| PR:424 | Compile and assemble a lodging sales kit (SP) |
| PR:423 | Develop a comprehensive lodging property fact book (SP) |
| PR:902 | Develop marketing and promotional strategies for restaurants (SP) |
| PR:903 | Evaluate effectiveness of restaurant advertising and promotions (SP) |
| PR:600 | Implement marketing and promotional activities for events (SP) |
More Hospitality & Tourism areas
- Business Law23 entries
- Channel Management2 entries
- Communication Skills42 entries
- Customer Relations34 entries
- Economics47 entries
- Emotional Intelligence69 entries
- Entrepreneurship4 entries
- Financial Analysis55 entries
- Human Resources Management13 entries
- Information Management73 entries
- Knowledge Management1 entries
- Market Planning8 entries
About this study catalogue
This reference uses DecA(I)de's bundled deca-pis.json and
decaidevocab.json study datasets. Counts are entries, not unique
indicators or terms; the same item can appear in multiple groups. Code punctuation
and display formatting are normalized.
Personal Financial Literacy uses benchmark-style codes such as 4-1a,
distinct from business performance-indicator codes such as BL:003.
The bundled files do not include an edition, source-document citation or licensing
record. We have not verified every entry against current official wording.
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